THE STORY: The world famous Noorolain Tiara has inspired our signature fragrance. Noorolain literally means “light of the eye” and captures the notion of the most beautiful thing the eye can behold. It is the name given to the 60 carat pink diamond mounted in the Noorolain Tiara, created for the Iranian royal wedding in 1958 and designed for Empress Farah Pahlavi by Harry Winston. This inspired Thameen to aim to create the most beautiful scent to behold.